e-fork*

The sematic Web, also called Web 3.0, becomes more and more popularity. This means to mark up the HTML with micodata, micro formats and RDFa, to make the content machine-readable. The search engines crawler understands such content and can it interpret and apposite process and display. An employee of e-fork was writing a scientific work of this very interesting topic, which is now only at the beginning.

As part of the marking up the content of boell.de with HTML5, a part was marked up semantically. For example the calendar of events was tag with the micro format hCalendar. Now there is an Rich Snippet shown through this in the SERP´s. There you can see three event titles and the belonging date of the event.